Strategic Brand Identity Management
VI360 is a strategic brand identity management consultancy. We help you realise the value from your brand identity and will support you through all parts of the brand identity process, from conception through to implementation and evaluation.
We believe that the way a company manages its brand identity is a tangible reflection of the way it manages its business.
Brand identity is the visual impression that a brand creates. The primary elements of brand identity are the logo and word mark. Given the number of brand touch points in any organisation, there is immense scope for brand dilution, if brand identity is not managed properly.