The way a company manages its brand identity is a tangible reflection of the way it manages its business.
VI360 is a strategic brand identity management consultancy working for clients big and small on brand compliance, brand transition and brand identity management.
We believe in the value of straight forward and practical brand management that results in tangible benefit so that your brand identity gives the right impression of the unique qualities of your business.
Brand Management
A range of services designed to help meet brand challenges, improve processes and controls, and facilitate effective strategic decision making in all stages.
Services to guide and support through all phases of a brand transition, be it a small refresh or high impact global rebrand following a merger or acquisition.
Services designed to provide regular and timely insights to inform strategic brand decision making and equip teams with the tools they need to be creative whilst remaining brand compliant.
We’re curious about the ever-changing world of brands. Bitesize Brand provides insights into some of the weird and wonderful brand stories from the UK and around the world
Instagram unveiled its first major brand refresh in over ten years, the most interesting part of the story is how close they came to scrapping the script wordmark entirely. Creative director Christy Silva and director of brand design Cynthia Pratomo explored hundreds of directions, including non-script logos, before concluding the results made the brand unrecognisable. […]