Events and News

Understanding the value of sports brands

Part of the BrandFinance® Annual Forum 2012. Entrance is free, please request an invitation.

Sharpen your brand

Sharp branding is about alignment, not spend.

The Look of the London Olympics

The Olympic brand is like a butterfly – beautiful, but with a short, intense life.

Coaching in 2012

Olympic brand management. Coaching may just be the least used, most powerful tool in the branding and business development toolkits.

Apple hit number one

Advanced findings from the BrandFinance® Global 500, due to be launched on 19th March, show that Apple has leapfrogged Google to be named the world’s most valuable brand.

Visual Connections in branding

VI360 provide commentary and VI scores for the top banking brands. Read the report and article on Visual Connections in Branding.